The marketing guide written for women who are brilliant at what they do – and ready to grow
ONLINE MARKETING FOR BUSINESS GROWTH
Being a Digital MarketHer
Marketing your business shouldn't take over your life. Grab your free chapter – 18 pages of social media strategy written specifically for coaches and wellness professionals.
SOPHIE HANSON
Meet the author
Sophie is the founder of Pinc Marketing and has spent a decade working with coaches and wellness professionals who are brilliant at what they do – but didn't get into business to spend their days figuring out social media.
She wrote Being a Digital MarketHer because the marketing advice available to female entrepreneurs was either too generic, too technical, or just too time-consuming to be practical. This book is the no-nonsense alternative – actionable, specific, and written by someone who has been in the trenches with small business owners long enough to know what gets results.
When Sophie isn't working on marketing strategies for her clients, she's building resources to help women grow their businesses on their own terms.
What my readers say
Sophie really knows her stuff when it comes to digital marketing, and it shows in this book. I'd highly recommend it for any woman preparing to start a business or finding the digital side of things overwhelming as she navigates the entrepreneurial rollercoaster. The tips and techniques in this book will be a massive help in the fast-paced online world.
Lynsey Hanratty
Business and Mindset Coach for female entrepreneurs
Fantastic book. It’s easy to follow and full of useful tips you can actually use to grow your business.
Lisa Hesler
Marketing & Operations support
Little Nuggets of Gold for a Business Plan. This book could not have been written at a more opportune time for me as a new business owner looking to market my small business to international and domestic clients. I know nothing about marketing and there are some really great tips I am putting into practice already.
Nazarene K
Health and Fitness Educator and Trainer
This book is exactly what I needed. I am a leadership coach and facilitator and I dread marketing myself. I procrastinate, overthink everything I write and always find myself making excuses for not posting. This book follows Sophie's own advice, 'If it rambles, it's out'. Her writing is succinct, engaging and focused. She tells you exactly what you need to do, how to do it and where to get help to get it done. Her writing is pacy without oversimplifying and her encouraging tone and understanding of women meant this book was perfect for me.
Joanna Castro
Leadership Coach and Trainer
Take back your social media
Social media shouldn't feel like a part-time job on top of everything else you're already managing. This free chapter shows you exactly how to build a strategy that works for your business – without the time drain.
A plan, not a guessing game
Inside you'll find the practical steps to create consistent, engaging content across the platforms that matter for your business – no marketing degree needed, no jargon, just actions you can take today.
Written by someone who gets it
This isn't theory from a textbook. Being a Digital MarketHer was written for female entrepreneurs in coaching and wellness who are brilliant at what they do – and are ready to stop letting their marketing hold them back.
Your marketing doesn't have to feel this hard
The digital marketing guide written specifically for coaches and wellness professionals who are brilliant at what they do – and are ready to get equally brilliant at growing their business online.
Pricing
EBOOK
£6.99
Your complete digital marketing roadmap, available instantly. Packed with actionable strategies across social media, content, email, branding and more – all written in plain English so you can pick it up and get going today.
PAPERBACK
£8.99
Prefer something you can scribble in, highlight and come back to? The paperback edition is perfect for hands-on learners who want a practical reference they can keep on their desk and dip into whenever they need it.
Inside the free chapter
Which platforms are worth your time?
Not all platforms are created equal and trying to be everywhere is a fast track to burning out with nothing to show for it. This chapter breaks down exactly where your audience is already spending time, and how to direct your energy there for the best return.
What to post & when, and how to make it work for you
Flooding your feed won't save you. What you need is resonance – content that makes someone think "this person gets my world." Learn how to write posts that interrupt the feed, start conversations and keep your audience coming back.
How to turn social media into a sales tool – without the hard sell
The 80/20 rule, scheduling like a pro, knowing what your data is telling you – this chapter covers the practical side of social media that most guides skip over, written specifically for coaches and wellness professionals who want results without the daily grind.
Get Chapter 6 free – 18 pages of social media strategy, straight to your inbox.
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